The Andrew and Laura McCain Art Gallery, in partnership with the Saint John River Valley Tourism Association, launched an Art in the Valley guide-map in 2012.
Highlighting the studios of artists and artisans as well as festivals, galleries and cultural centres found between Millville and Grand Falls NB, the goal for the guide at the outset was primarily to familiarize the local population with the wealth of creative resources available in the region. The brochure launch led to the inauguration of successful two-day tours in 2012. For the last two years the now annual tour has been part of the national Canada Culture Days celebration and this year is one of 30 events in our province with 900 across Canada in total. The weekend has become a viable tourist attraction. The founding partners this year welcome the support of the River Valley Arts Alliance which is sponsoring the contest prizes. “There are far more opportunities for fun, adventure and relaxation for families with kids ─ or a couple’s getaway ─ |